As a global marketing experience company, Quad's goal is to help our clients win every day. We use our data-driven integrated marketing and manufacturing platform to streamline solutions for our clients, reduce friction and enhance their marketing spend effectiveness. We've built a rich legacy by believing in our people, allowing them to act like owners and to take charge of their own success. Whether an operator, sales rep, a graphic artist or a clinician, we're all driven to perform at our best- for ourselves and our clients. At our core, we're a company that believes we can always create a better way.
The Account Manager is a client-facing role responsible for managing and leading agency teams in day-to-day service of the Client. The primary function of the Account Manager is to work closely with the Client to understand their business objectives, develop campaign strategies, project assessment and execution of direct marketing efforts. The Account Manager maintains positive client relations and has accountability for ensuring work performed is accurate and timely.
Key Responsibilities
Client Relationship Management
Serve as primary day-to-day contact with the client, facilitating communication and addressing questions and concerns promptly
Build and maintain client relationships with low-level, mid-level, and senior-level management that result in mutually beneficial, growth-oriented business relationships
Ensure client satisfaction with the performance of the team and the level of service
Keep management informed regularly of events, opportunities, or issues that could impact the client relationship
Understand client business completely from a strategic, execution, and competitive standpoint
Project Management
Manage cross-functional projects from scoping briefs, creative development, building schedules, production execution and campaign analysis
Conduct weekly team status meetings and client status meetings to ensure that all projects are on track, identifying barriers to success and opportunities for improvement.
Ensure team adheres to established processes and procedures to ensure timely and accurate delivery of client services
Organize and schedule meetings, provide agendas, recaps and executive summaries
Strategic Planning and Improvement
Think strategically and tactically to meet client needs, improve current services, or deliver new services
Take a proactive role to improve workflow processes and job profitability
Assist with developing marketing objectives, strategies, and execution for current or prospective services
Write project and creative briefs and effectively communicate to teams
Operational Management
Collaborate with internal agency teams including Strategy, Creative, Analytics, Production to ensure work is on strategy and meets client expectations
Coordinate with external partners to ensure strategies are effectively executed and aligned with documented client expectations.
Job Requirements
Appropriate education and/or experience may be substituted on an equivalent basis
Education: Bachelor's degree in advertising, communication, marketing or related field required.
Experience: Minimum 4 years of Client Services experience
Knowledge, Skills & Abilities:
Strong understanding and knowledge of end-to-end direct mail marketing campaigns
Highly organized with the ability to manage multiple creative campaigns from concept through production
Understanding of data-driven marketing strategies, analytics, creative, print production, digital media
Self-starter with the capability to handle multiple workstreams and prioritize effectively
Proven track record of leading cross-functional teams to meet and exceed goals
Analytical problem-solving approach with the ability to inform, educate, and influence to support objectives
Strategic thinking and tactical execution to align services with customer needs
Strong written and verbal communication and interpersonal skills
Flexible to adapt to changing requirements and schedules
Experience working in regulated industries a plus (e.g., utilities, telecom, insurance)
Willingness to travel as required