COMPANY
Founded in 2017 by Nick Ajluni and Nick Guillen, TRUFF is a premier condiment brand known for its truffle-infused twists on hot sauce, pasta sauce, mayonnaise, truffle oil, and salt. Made with an ultra-unique blend of real black truffles and red chili peppers, TRUFF's line of luxury pantry staples is designed to elevate the dining experience. Originally founded through a popular food and lifestyle Instagram account known as "@sauce," TRUFF immediately propelled into social media virality with the release of its hot sauce in 2017. The brand quickly became the fastest-growing company in the hot sauce space due to its distinctive flavor profile, pristine bottle, and Truffle Inspired cap. TRUFF initially launched and grew rapidly across direct-to-consumer, and has since then pivoted into retail and wholesale grocery, which serves as the primary growth channel for the business today. With an ever-growing omnichannel presence across conventional grocery, natural grocery, club, mass, and eCommerce, the brand is distributed in 20K+ doors across the US with a strong, loyal customer base. TRUFF received investment from SKKY Partners, a leading consumer PE firm in 2023. The brand is poised for continued rapid growth, seeking to become a household name nationwide.
SKKY Partners
SKKY Partners is a next-generation private equity firm that aims to partner with high-quality, growing companies focused on consumer products and services. Their goal is to leverage the complementary expertise of the team to back great brands that deliver outstanding products and services, drive emotional connectivity and meet the needs of the modern consumer.
The Key Account Manager ("KAM") will serve as a strategic partner to TRUFF's retail customers, responsible for managing day-to-day sales operations while driving growth and building strong distributor and broker relationships. This role will lead account planning, promotional execution, trade spend management, and joint business planning, ensuring that TRUFF's strategies are executed effectively at retail. The KAM will also be responsible for business development, including developing and executing sales strategies, and creating and nurturing customer relationships across the Mass Grocery/MULO. This includes strategically developing, planning, tracking, and measuring progress against company objectives and KPIs in a fast-paced, high-growth CPG environment.
This position reports to the VP of Sales.
Responsibilities will include: