Social Account Manager
Social Media Manager (Large Tech Client)
Department: Social & Content Location: London Contact type: 12-month FTC Full Time/Part time: Full Time Reporting into: Account Director
About Ogilvy: Our vision is to inspire brands and people to impact the world. To create big ideas that make a significant contribution to the planet, society, and the bottom line. We believe in today's world this is the best way for our clients to achieve sustainable growth. We achieve this by breaking down the barriers that restrict talent and ideas. Which is why our teams work fluidly across 5 capabilities: Advertising, Consulting, Experience, PR & Influencer, and Health. This allows us to not only operate but innovate at the intersection of capabilities and talent. We believe impact and magic lies at this intersection. Ogilvy scales this by seamlessly connecting and accessing the deep cultural expertise of 132 offices in 83 countries. The result is multifaceted ideas for our clients that drive impact and are born from the intersection of platform x culture x technology. We call this Borderless Creativity. Ogilvy was ranked the number one UK agency at D&AD and was the only UK agency to win a Glass Lions at Cannes. Ogilvy was also nominated network of the year in Cannes Lions, Campaign, Effie Awards EMEA, London International Awards, The One Show and WARC Rankings. In 2022, Ogilvy was the most creatively awarded agency globally – including the most awarded agency at the Clio Awards, DMA Awards, Influencer Marketing Awards, London International Awards and The One Show. Ogilvy UK's PR practice won large agency of the year at the PR Week awards. And our Consulting practice was in the Forbes 2022 list of best management consultancy firms.
The Role
This role offers the exciting opportunity to work on a high-profile tech client, driving their social content efforts across a global network. You will be responsible for managing campaigns throughout the year, collaborating with our strategy, creative, and production teams to deliver best-in-class advertising campaigns and content that resonates with a global audience. This role is ideal for someone with a strong understanding of social media marketing. You should have experience managing organic content and paid campaigns that build brand advocacy. The ideal candidate will know how to effectively manage an account, following processes and ways of working internally, with agency partners, and with our clients. You will be responsible for managing an account executive, and working closely with Account Directors, Strategists, creatives and community managers. The candidate will have the support of a Business Director to not only deliver content but ensure it is performing effectively on an on-going basis, leaning into our data teams for insights on reporting, and performance.
What You'll Be Doing
Client Relationship Management
- Build and create productive client relationships with junior and mid-level clients throughout the delivery of projects, clearly communicating and managing expectations throughout.
- Proactively consider how actions will affect clients; responding quickly to meet client's needs, resolve problems; avoid over-commitment.
- Understand the importance of account 'admin' - issuing contact reports etc.
- Act as the client's trusted advisor by providing strategic guidance with insight into marketing, best practice and performance, providing opinions about the brief and the work and being keen to contribute.
Making Work We're Proud Of
- Have a solid understanding of process and proactively manage projects – facilitating conversations between team members and considering how we can make the work even better at each stage.
- Increasingly be able to see the work we do in its strategic context – how and why it answers a business problem and how it connects to the bigger picture.
- Provide opinions about the brief and the work and be keen to contribute – clearly valuing the quality of the work over a pure focus on process.
- Collaborate with clients to develop comprehensive strategies tailored to their objectives, target audience, and budget.
- Manage the curation and development of content.
- Ensure content is performing and effective on an on-going basis, leaning into the data team.
Delivery
- Comfortably take responsibility for successful delivery of the projects assigned to you, with light supervision.
- Understand what decisions are within your remit, and what is not, and engage others accordingly to ensure that those who are accountable can assist and guide as needed.
- Identify potential project risks and develop contingency plans.
- Lead client's projects and remain responsible for their daily management, while building strong relationships and fostering good team spirit with both clients and members of the agency to bring great ideas and creative work to life.
Commercial Acumen
- Recognise when to escalate issues which have commercial implications with your account director.
Collaboration
- Proactively consult with key members of the project teams (internal and external), to facilitate partnership-oriented actions.
Problem Solving & Decision Making
- Resolve problems and make decisions on your own projects, consulting with stakeholders as needed. Actively recognise when escalation is necessary without being prompted.
- Create relevant options for addressing problems/opportunities and achieving desired outcomes on your projects. Take your line managers and partners solutions, not problems.
Required Skills and Experience
- 4+ years of social media account management experience (tech experience a plus).
- Strong understanding of social media platforms, algorithms, and best practices.
- Proficiency in social media management and analytics tools.
- Excellent communication and interpersonal skills.
- Proven project management skills.
- Experience managing a content calendar is a bonus.
- Experience delivering paid and organic social content.
- Organised, confident, and detail oriented.
- Passionate about social media and staying ahead of trends.
- Ability to collaborate effectively with internal and external teams.
How We Help You Thrive
- 25 days annual leave + 1 Volunteer Day
- Bupa Healthcare
- Enhanced Maternity, Adoption and Shared Parental Leave
- We have a Flexible Working Model with core working hours: 10am – 4pm
- A 1.5:1 Matching Pension Structure
- Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year
- Season Ticket Loan and Cycle to Work Scheme
- Life Assurance