[innovative Medicine] Digital Channel Operation Lead, Platform & Channels, Customer Experience Dept., Commercial Excellence

Digital Channel Operation Lead

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function: Digital Marketing

Job Sub Function: Digital Marketing Strategy

Job Category: Professional

Job Posting Locations: Chiyoda, Tokyo, Japan

Job Description:

About Innovative Medicine

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow. Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

The Digital Channel Operation Lead is primarily responsible for planning, operating, developing, and continuously improving platforms (JanssenPro, VeevaCRM) and digital channels (JOM, online meeting systems, SFMC) to enhance customer experience. Additionally, the role requires the ability to understand strategic initiatives to improve channel operations & engagement in alignment with business goals. This role requires excellent communication and stakeholder management skills, and experience in managing cross-functional teams to drive project success.

Key Responsibilities:

· Digital Channel & Platform Operation

• Maintain compliant ongoing channel or platform operations to support day to day business with
• Continuously enhance operations by identifying opportunities for automation & streamlining of processes through innovation.
• Ensure that digital content management adheres to J&J's compliance and promotional information guidelines for responsible channel
• Provide analysis & insights on digital channel performance, engagement & experience that supports digital strategy & brand objectives.
• Prepare and manage the budget related to owned channels, optimizing ROI for all activities.
• Collaborate with internal and external stakeholders (such as marketing, sales, IT and customer support) to effectively develop, promote and advance owned channel development.

· Understand JJIM's Ominchannel strategy to effectively execute digital initiatives that achieve impact

• Drive the execution of digital initiatives in collaboration with APCE, IT and local Japan BU, ensuring they are closely aligned with JP IM business objectives and demonstrate measurable impact.
• Proactively identify, assess, and mitigate risks associated with digital projects to effectively imbed into day to day business
• Develop and measure robust key performance indicators (KPIs) and metrics to rigorously evaluate the success and adoption of digital initiatives
• Proactively contribute to cultivating an environment of innovation, accountability, and continuous improvement as a champion of customer experience

Qualifications:

· Basic knowledge of the pharmaceutical or healthcare industry

· Digital Marketing Experience

• Experience managing digital channels (websites, social media, email marketing, SEO etc.)
• Knowledge and practical experience with digital advertising and SEO/SEM
• Analytical Skills
• Experience using data analysis tools (Google Analytics, Tableau, etc.)
• Ability to set KPIs and monitor performance

· Communication Skills

• Effective communication skills with stakeholders
• Presentation skills

· Project Management Skills

• Experience in planning, executing, and monitoring projects
• Time management and prioritization abilities

· Technical Skills:

• Experience using CRM systems and marketing automation tools
• Basic knowledge of HTML/CSS

· English Proficiency

• Business-level English proficiency
• Ability to create presentations and reports in English