Salesforce Martech Specialist Senior

Salesforce MarTech Specialist Senior

Our Deloitte Customer team empowers organizations to build deeper relationships with customers through innovative strategies, advanced analytics, Generative AI, transformative technologies, and creative design. We are a team of strategists, data scientists, operators, creatives, designers, engineers, and architects. Our team balances business strategy, technology, creativity, and ongoing managed services to solve the biggest problems that affect customers, partners, constituents, and the workforce.

The Marketing Technology & Operations (MT&O) practice aligns talent, operating models, and the latest marketing technologies with data and analytics tools to personalize the customer experience at every interaction to drive business results. As a member of the MT&O practice, you will be part of a collaborative team of passionate marketing technology experts, who are working at the forefront of innovation in this space. As a Salesforce MarTech Specialist Senior, you will bring considerable technical and product expertise to deliver world-class solutions to clients. You will focus on Salesforce Marketing Cloud and Data Cloud and be part of a dynamic client team that will be responsible for driving technical solutions at a client site. Your responsibilities will include:

• Lead end-to-end client implementations of Salesforce Data Cloud and Marketing Cloud, including technical requirements gathering, solution design, configuration and activation.
• Partner directly with client Marketing, IT, and data teams to define data models, identity resolution strategies, and activation use cases aligned to business goals.
• Design and build data ingestion pipelines, segmentation logic, and audience activation workflows across channels (email, mobile, paid media, etc.) within Salesforce Data Cloud.
• Develop technical solutions within Salesforce Marketing Cloud utilizing skills such as SQL, HTML, CSS, JavaScript, and Ampscript.
• Troubleshoot and optimize existing Data Cloud-Marketing Cloud integrations to improve data quality, latency, and credit efficiency.
• Drive enablement and knowledge transfer sessions, ensuring client teams can operate and optimize their Salesforce Data Cloud and Marketing Cloud environments post-go-live.

The team Deloitte's Advertising, Marketing & Commerce team creates content and experiences that inspire action. We design and implement technology platforms for personalized marketing across all digital touchpoints, specializing in customer-centric B2B and B2C solutions. Our in-house agency engages customers throughout their journey, working on projects like AdTech, MarTech, campaign automation, CRM, and lead-to-loyalty orchestration. Join us to drive impactful customer interactions and business growth.

Qualifications Required:

• Bachelor's degree in Computer Science, Information Systems, or a related field.
• 2-4+ years of hands-on experience with Salesforce Data Cloud including implementing components such as data ingestion, data mapping, identity resolution, etc.
• 2-4+ years hands-on experience with Salesforce Marketing Cloud, and/or other SFMC ecosystem platforms (i.e. Marketing Cloud Personalization, Marketing Cloud Account Engagement, Marketing Cloud Intelligence, etc.)
• Minimum 2 years' experience in developing SQL with a RDBMS such as MySQL, Oracle, or MS SQL Server
• Salesforce Marketing Cloud Email Specialist and Data Cloud Consultant certifications
• Ability to travel 50% on average based on the work you do and the clients and industries/sectors you serve
• Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future.

Preferred:

• Strong understanding of data management principles, including data modeling, data integration, and data governance.
• Experience developing solutions with HTML, XML, CSS, and JavaScript
• Salesforce Marketing Cloud Administrator and Consultant certifications
• Minimum 2 years' experience with SOAP APIs, REST APIs, and integration techniques, preferred by not required
• Past experience with object-oriented programming languages such as .NET or JAVA, Ruby, C#, C++, Python, preferred but not required
• Experience with other marketing technologies and analytics tools (i.e. Adobe, Oracle, Sprinklr, Google, etc.)
• Knowledge of Salesforce Sales Cloud, preferred but not required
• Strong communication skills (interactions with clients and sponsors)

Information for applicants with a need for accommodation: https://www2.deloitte.com/us/en/pages/careers/articles/join-deloitte-assistance-for-disabled-applicants.html

The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $107,600 to $198,400. You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.