This role is responsible to meet or exceed Sales & KPIs for franchisee run Mono brand Stores. This person will also be responsible to drive commercial success and drive partner's profitability. Key Responsibilities include ensuring proper execution of established policies, procedure, initiatives and directives regarding store operation, visual merchandizing, staff training and in-store marketing store activation. Manage store P&L and drive profitability for partner stores. Support front end retail forces via excellence programs to ensure increasing stores' productivity and profitability. Ensure all stores comply with Global VM standards and guidelines. Identify and communicate market needs and best practices. Visit franchise stores and ensure productivity, KPIs, VM, Re-order enforcement, etc. Provide realistic plans and forecasts on store performances. Engage store team and develop retail mindset of the Franchisee Partners. Driving best practices into the stores in coordination with VM/Merchandising and the COE teams. Closely liaison with the training team to deliver world class service experience in the stores responsible. Ensure recommended buy plan for assigned partners is met as per budgets. Ensure execution of the pre orders is done as per plan. Drive Franchisee Performance by setting objectives, strategies, tactics, allocate resources and ensure translation into action plans respecting the framework set by the customer portfolio strategies. Deliver expansion plan in place along with gaining market share for adidas in the assigned geography.