Business Account Manager III

Business Account Manager

The Business Account Manager will have a deep understanding of both retailer and manufacturer strategies to develop and execute growth plans based on strategic intent set by VP/MD & Client. The Business Account Manager provides direction to Customer Business Managers (CBM's) to optimize annual/quarterly Client business plans. They will be the key point of contact for regional client leadership and will be expected to deliver consistent experiences and outcomes. The Business Account Manager will drive the Business Planning process working closely with cross-functional business partners within the Business Insights, Planning Organization and Channel Teams to improve key metrics based on analysis of promotion, spending, and volume (forecasts and actuals). As well as manage base volume forecasts, item distribution, promotional strategy and innovation.

Responsibilities include coordinating with Customer Managers to develop and execute business plans, building and managing strategic plans for respective retailers/wholesalers, aligning on strategy and plan with Client Region Managers, identifying opportunities and threats, arming CBM's with analytics to support Cat/Line reviews, New Item presentations, and effective trade fund management and visibility. The Business Account Manager will also measure effectiveness of CBM's, align with Insights lead and be guided by insights specific to Category/Brand, Consumer/Shopper, Channel/Retail dimensions, work with syndicated/other data sources to manage and inform strategic and tactical trade plans, conduct ad-hoc financial and data analysis, develop Customer level distribution and merchandising targets with supporting insights and merchandising activation plans for each key initiative, attend Customer Sales Calls with the Customer Manager Team where appropriate, develop and deliver content as part of the CROSSMARK Business Review process, and ensure Client's Plans are built and maintained in CROSSVIEW and the Client's Trade Planning System.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Education/Experience: Bachelor's degree (B.A.) from a four year university preferred. Other Functions: Work experience in sales or marketing for a minimum of 3 years with experience calling on a major chain customer; Excel, Power Point, working knowledge of Nielsen and syndicated data sources; Strong communication and people skills; Must possess collaboration and influencing skills; Ability to be a clear communicator, strategic thinker, and problem solver; Must have ability to effectively prioritize demands and follow through on commitments. Certificates, Licenses, Registrations: None. Working Conditions: Office & Field Environments Travel Requirements: Varies, 10 - 20% Language Skills: English is the primary language skill.