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Senior Account Manager, Partnerships

Lead global motorsport sponsorship activation strategy and day-to-day management for a key client
London
Senior
13 hours agoBe an early applicant
160over90

160over90

A global creative agency specializing in brand strategy, experiential marketing, and culturally driven campaigns for sports, entertainment, and lifestyle clients.

Senior Account Manager

160over90 is seeking a Senior Account Manager who will be responsible for the strategy and day-to-day activation of global Motorsport partnerships within a key client account.

Responsibilities include:

  • Day-to-day management of a client's sponsorship portfolio and activation around it with a focus on Formula 1, and other motorsport properties
  • Interact daily with client and all appropriate agencies/properties to support sponsorship programming initiatives
  • Lead on, and execute fully, the planning around Partnerships management and the delivery of all related Rights & Benefits to maximise the client's investment in the property
  • Assist in other areas of the account as needed and as directed by the Partnerships Director
  • Track, manage, update and recap sponsorship deliverables, activations and approvals
  • Manage approvals processes in partnership with the client and the rightsholder, athletes and rightsholder stakeholders by having an in-depth knowledge of activation guidelines
  • Responsible for the day-to-day management of a client's sports sponsorships, including interfacing with clients and brand teams, other account team members, and all appropriate agencies/properties to support sponsorship initiatives.
  • Liaise with client hub to support in activating their partnerships with clients and partners to ensure all sponsorship rights are fully utilised and leveraged to drive client business results
  • Support the sell-in of the partnerships to the wider businesses of the client
  • Assist with the creation and implementation of materials to support sponsorship initiatives and client strategy, including preparing marketing activation presentations, guideline documents and materials to be presented to the client, their partners and relevant stakeholders
  • Manage finance topics such as processing talent invoices, client POs, vendor forms and the like
  • Assist in the strategic development and implementation of sponsorship initiatives, including customized programs/promotions with the client / their partners
  • Coordinate with internal teams i.e. experiential, social, or regional sponsorship leads to ensure the client's brand and sports properties are accurately represented, and managing projects related to sports
  • Interact with and provide day-to-day communication to client, vendors, agencies, agents as needed.
  • Provide and incorporate general insight and industry best practices

Qualifications include:

  • Bachelor's Degree or equivalent work experience
  • Substantive agency or client-based sponsorship account management experience in the sports and entertainment industries
  • Deep understanding of, and a strong contact network within, the business of sport and specifically Formula 1/motorsport
  • Experience managing and developing the relationship between client and rights-holder to ensure a harmonious and efficient delivery of the partnership
  • Experience managing the flow and delivery of VIP guest programmes
  • Comfortable managing multiple projects simultaneously
  • Superior client relationship skills
  • Ability to work and manage multiple stakeholders
  • Managed the development and implementation of sponsorship marketing strategy and activation on behalf of client or company
  • Prior experience managing day-to-day relationships with client, agency(s) and vendors
  • Prior experience managing activation budgets on behalf of clients
  • Participation in sponsorship contract negotiations
  • Practical experience with on-site event marketing operations and logistics
  • Ability to think strategically and creatively
  • Ability to problem-solve independently and in groups
  • Excellent time management, written and oral communication skills
  • Ability to travel globally, sometimes at short notice
  • Experience of line-managing and mentoring junior staff
  • Proficient in MS Office Suite, especially Powerpoint and Excel

160/90 is proud to be an equal opportunity employer that encourages applications from qualified, eligible candidates from all backgrounds and life experiences regardless of race, gender identity, disability, age, sexual orientation, religion, or belief.

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Senior Account Manager, Partnerships
London
Customer Success
About 160over90
A global creative agency specializing in brand strategy, experiential marketing, and culturally driven campaigns for sports, entertainment, and lifestyle clients.