Acxiom Marketing Solution Specialist
Assists clients with business solution definition as well as campaign management and business intelligence tools and/or processes through all or some of the following ways:
- Fully understands details of client's data and Acxiom's marketing capabilities, ensuring clients receive accurately segmented, cleansed, formatted and ready-to-market data.
- Executes and analyzes decision support processes and data to measure campaign efficiency, data accuracy, data integrity, operations performance, customer satisfaction and cost effectiveness.
- Provides data, analysis and recommendations to support multiple technical operations and ensure client satisfaction.
- Researches, trouble shoots, administers application administration, conducts application user training, and code changes.
Duties and Responsibilities
- Fully functional and self-directed.
- Provides formal mentorship.
- High complexity assignments- owner.
- Owner of moderately complexity assignments (1 or >).
- Provide oversight/review Low complexity assignments.
- Regularly leads self and established as specialist.
- Sees the whole picture and adjusts work accordingly.
- Point-of-contact for clients with business solution definition through campaign management and business intelligence tools and/or processes.
- Audits post-production changes to ensure service level agreement compliance.
- Executes complex campaigns which may include, but is not limited to, the review of campaign specifications, working with clients to validate and obtain sign-off of client deliverables and dynamic campaign execution.
- Various processes associated with Acxiom Executed Campaign, Custom Client Reports and Datamart Build services such as the Data Mart build process, reporting and analytics and the campaign execution process.
- Executes complex Custom Client Report Services - utilizing necessary tools; executes standard/automated Datamart Build processes; audits, monitors and ensures SLA compliance.
- Develops, maintains and improves client relationship through increased client communications. May have campaign and/or reporting specialty and may be point of contact for some client campaigns.
- Executes and analyzes decision support processes and data to measure campaign efficiency, data accuracy, data integrity, operations performance, customer satisfaction, and cost effectiveness.
- Ensures compliance with established procedures, project requirements and service level agreements through audits.
- Maintains a broad understanding of Acxiom's processing and product capabilities and utilizes that understanding to ensure client requirements and service levels are achieved.
- Provides ownership to the research process of multiple technical operations / services. Provides data, analysis, and recommendations to support multiple technical operations, assuring client satisfaction.
- Provides consultation, support, communication and training to teams and clients on campaign management tools and / or processes.
- Liaisons with multi-channel partners, providing question support and new set up for transfer and encryption.
- Provides assistance to requested ad hoc projects.
- Participates in change management process for existing solutions which may include, but is not limited to, solution, tool and process changes.
- Provides issue resolution which may include, but is not limited to, tool errors that require escalation and data integrity issues.
- Responsible for application administration (extraction). Identifies, recommends and documents code changes or makes appropriate code changes. Constructs and/or enhances data documentation as needed. Changes processes for clients through established change management procedures.
- Investigates and advises clients on potential processing efficiencies, redundancies and/or optimum use of data. Drives and shares best practices, adoption of standards and lessons learned with internal Acxiom teams.
- Documents and conducts performance monitoring and tuning for user applications and environments:
- Maintains subject matter expertise in designated accounts and processes
- Documents and conducts performance monitoring and tuning for user applications and environments
Required
- Advanced, proven knowledge of solution management.
- Typically requires a minimum of 2 years of related experience with a Bachelor's degree; or 3 no experience and a Master's degree; or equivalent work experience.
- Strong understanding of relational database design and application
- Understanding of best practices, framework, and design principals in at least 2 of the following areas: SQL / PL –SQL, Perl, Shell Scripting, Campaign Management Tools, Business Intelligence Tools, ETL Tools, UNIX / LINUX
- Knowledge of Information Technology practices.
- Specific Industry knowledge.
- Demonstrated ability to own / drive communicate with clients and internal stakeholders – answering complex questions, resolving issues, conducting research for client marketing team including marketing management.
- Attention to detail, important to monitor and audit.
Primary Location City/State: Homebased - Conway, Arkansas
Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.