Digital Out Of Home Specialist
This role is encouraged to evolve as digital out of home advances. You will adopt a change in mindset that leads, encourages and supports this business growth and evolution. You will be encouraged to partner with different agencies and specialist we work with as our business grows, to allow for greater agility in the way we are set up to work and to broaden development opportunities for continued career progression, building your career at JCDecaux.
Purpose: You will take charge and build professional and profitable relationships with specific Media Specialist partners, identifying new business opportunities with new and existing advertisers. Developing innovative opportunities, establishing and leading sales deal that generate maximum revenue for the Company. You are an ambassador for JCDecaux and as such, you are recognised for and encouraged to demonstrate behaviour which expresses our values and celebrate others who do the same.
Impact
Commercial:
- Contribute to and implement strategies agreed and achieve pre-determined revenue and targets.
- Own relationships with Specialist accounts to influence activity towards OOH market and to JCD specifically, and to ensure proactive pitching to Specialist is effective.
- Deliver proactive solution driven sales by extractive briefs from key clients
- Support the diversification of the customer base across multiple Specialists and organisations
Team Contributor
- Build positive relationships with colleagues to ensure smooth campaign delivery
- Ensure CRM is used daily to lead appointments and communications
- Work to ensure that JCDecaux is perceived as a brand leader
- Use standard consumer behaviour research tools (Route, Touchpoint) to inform Specialist strategy
- Implement and advocate wider adoption of the established business and commercial policies, and enabling processes and governance, in place to achieve our business strategy
Sales Generation
- Focus efforts and time on the development and performance of the Specialist business. May be required to spend a minority of time with other organisations (e.g. Agency) to support and enable Specialist performance.
- Be aware of strengths and weaknesses of other media channels
- Understand Media Agency client business, marketing strategies, media objectives
- Gain a sound understanding of the JCDecaux portfolio to influence planning decisions
- Act as the two-way conduit for marketplace insight between agencies and specialist teams
A little bit about you:
Capabilities
Communication and interpersonal skills:
- Confident communication and presentation skills when speaking with all levels
- Excellent communication skills both written and verbal
- Strong ability to coherently explain processes and expectations
Motivation
- Has a rapidly maturing understanding of business, financials, products/services, the market or the needs/challenges of assigned accounts
- A self-starter who prioritises in order to achieve targets and maintain client's expectations
- Adaptable to work alone and be part of a team to support colleagues, share information and improve on established practices
- The ability to use your initiative and a confident approach to decision making
Administrative skills
- Strong numeracy skills with outstanding attention to detail
- Fully conversant with all aspects of Microsoft packages with an intermediate skills in Excel
- Ability to interpret data at a detailed level
Qualifications and Experience
- Proven sales generation, negotiation and account management skills and experiences, preferably within the digital and OOH media marketplace
- Previous experience working in a similar campaign or deadline driven environment would be an advantage
- Proven capability/experience:
- Developing colleagues' and customers' understanding of the process and outcomes
- Managing the delivery of customer campaigns from objective translation into booking and through to implementation
- Success working with sales or account management processes.
- Educated to degree level or equivalent
A little bit more about us:
- We believe in building a diverse and inclusive culture and positive employee experience.
- We are One Team, more than just ourselves.
- We are customer first, we understand, and help solve our customers' problems.
- We Test & Learn, we are empowered to learn and grow, unafraid of change.
- We choose to care, we are committed to doing the right thing, the right way.
It's really important to us that we give as much to our colleagues as they give to us. Our latest Belonging Survey showed that our colleagues feel valued and listened to as we continue to build an environment where everyone can thrive, grow, belong and be their authentic selves.
We believe that diversity of thought, experience and background provides the platform for great creativity.
We are committed to equal employment opportunities regardless of race, colour, ancestry, religion, national origin, sexual orientation, age, citizenship, marital status, disability or gender identity.
Many of our Colleagues work flexibly in many different ways. Please talk to us at interview about the flexibility you need. We can't promise to give you exactly what you want, but we do promise not to judge you for asking.
About our recruitment process…
- You find or get sent this job advert, read it, and feel like you're you'd be a great addition to the JCD family.
- You send in your application to let us know you're interested.
- We see your application, get excited, and give you a call.
- You'll meet us twice, depending on the role prepare a presentation and we'll get to know each other.
- You'll begin your journey with us, we're excited to support and develop you throughout your career.